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Cooperative Marketing Program Available to Fulton County Tourism Attractions
Cooperative Marketing Program Funding Available- Please call Anne Boles at 518-725-0641, to see if your business is eligible for funding.
Program Description
Fulton County Tourism provides matching funds (dollar for dollar) to eligible participants for advertising tourism-related services, programs, campaigns or events. Eligible participants may receive up to $1,000 per year based on funds available to Fulton County Tourism.
Program Objectives
- To increase visitation to Fulton County by visitors from outside of the county
- To help Fulton County tourism organizations and properties increase their marketing reach and extend their marketing budgets
Eligibility
- Participants must be in good standing with the Fulton Montgomery Regional Chamber of Commerce with no outstanding invoices owed, However;
- Participants do not have to be members of the Fulton Montgomery Regional Chamber of Commerce
- Participants must submit a completed Tourism Facility Profile form
Process
- Participant completes and submits a Cooperative Marketing Participation Agreement form
- Fulton County Tourism reviews the form to ensure it aligns with its own marketing objectives and notifies participant when accepted into that year’s program
- Participant submits their marketing plan
Fulton County Tourism’s Responsibilities
- If needed, Fulton County Tourism places ads with selected media outlet and material deadlines will be provided to meet design and approval needs
- Share performance metrics for digital and social media ads when applicable
Responsibilities of Cooperative Participant
- Participant should include Fulton County Tourism logo (provided by Fulton County Tourism) with link to www.44lakes.com on their homepage (or other page and page location acceptable to Fulton County Tourism) when applicable based on type of advertising
- Participant must list Fulton County Tourism as an official sponsor if advertising is event related
- Participant must turn on Google Analytics for its website; assistance will be provided upon request
- Participant must provide Fulton County Tourism with a Google Analytics report within one month after the advertising run. Report must detail the number of visits to the site, a ranking of visits by Metro Area, and a ranking of referrals for the duration of the advertising run
Note
- Eligible Participants will be accepted into the program on a first-come, first-served basis
- Media outlet will provide deadlines to meet desired advertising dates
- All digital ads will be “clickable” with traffic directed to Participant websites
- All advertising must conclude by December 31, 2020
- Fulton County Tourism reserves the right to refuse any advertising at its discretion
- Fulton County Tourism must review advertising and holds final creative direction on advertising copy and creative
- Fulton County Tourism may provide Participants with information from third party tracking software that measures information related to web traffic. Fulton County Tourism is not responsible for the accuracy of this information or any conclusions drawn from it.
- Up to 10% of digital ads may run in Fulton County
1st Annual Fulton County Restaurant Week March 7th-13th
1st Annual Fulton County Restaurant Week kicks off on Saturday March 7th – Friday March 13th!
1st Annual Fulton County Restaurant Week March 7th-13th
Save the date for the 1st Annual Fulton County Restaurant Week!
Restaurant Week Dinner
March 7th- March 13th
3 Courses for $20.20
Thank you participating restaurants:
308 Prime/Holiday Inn Johnstown/Gloversville
Salt American Bistro and Wine Bar
Hotel Broadalbin
Brass Monkey
Hales Mills Country Club
Nick Stoner Inn
Romana’s Italian Kitchen
Union Hall Inn
Jackie’s Diner
Plaza Bistro
Peaceful Valley Maple Farms
La Palma Mexican Grill
Nicolino’s
Make your reservation today!!
Enjoy!
Walleye Awakening – February 14th, 2020
A Fish-A-Palooza Party to celebrate the 2020 Walleye Challenge!
Time: 5pm-9pm
Where: Lanzi’s on the Lake,1751 NY Route 30- Mayfield NY
Bring the Family!
Music by: Our Secret Love Society
Fireworks by Santore at 7pm
Beach Bonfire
Food and Drink Specials
Sponsored by: Fulton County and the Fulton Montgomery Regional Chamber of Commerce
Walleye Challenge 2020
Gabriel Lopez with the 2019 Biggest Fish Entered
Click Rules 2020 Walleye Challenge to read the official rules for the 2020 Walleye Challenge.
Please be reminded the 2020 Walleye Ice Fishing Tournament is scheduled for Saturday, February 15, 2020. Due to unseasonably warm winter weather in 2016 and 2017, the tournament was pushed back to February to allow for safe ice conditions.
Thank you to our sponsors Frank’s Gun & Tackle Shop and Saratoga Eagle!
Fall Foliage Report: October 16-22
Caroga Lake
I LOVE NY started the “New York Fall Foliage Report” on September 11 and will continue until the end of the foliage season, around the first or second week in November. Fulton County has its own “foliage spotters” to participate in this annual report.
Reporting station: Caroga Lake
Percent of trees predicted to have changed by the coming weekend: 95%
Brilliance: Very Bright
Predominating colors: A lot less green, lots of yellow, brown, orange, and some red
Rating: Peak
A lot of color appeared over the past week; Fulton County has reached peak color in its leaves. The weather has taken down a lot of leaves that changed early. But there is still a lot of color to see and some green left that is slowly changing. More bright yellows and oranges have appeared with pops of vibrant reds.
Fulton Montgomery Community College Campus
This October, Wrong Turn Entertainment is at Rogers Family Orchard with the “Bloodline Carnival” haunted house. The Bloodline Carnival haunted house is full of terror, mystery and mayhem. Featuring a most gruesome freak show, and what carnival would be complete without blood thirsty clowns? The scares and screams are around every corner. Bring the whole family for a night to remember. There will also be a carnival game room set up at the end of the haunted house, be sure to check out all of the fun. Don’t miss the hot apple cider and cider donuts made right at the orchard. Admission is $15 Adults, $5 kids 10 & under with $2 off adult admission if you bring a non-perishable item to be donated to a local food pantry. The haunted house is wheelchair accessible. Sunday, October 27 is a sensory friendly day. The haunted house is open October 18, 19, 25, and 26 from 6 to 10pm.
Sunday is the 8th Annual Moosefest at the Johnstown Moose. There will be raffles including baskets, gift certificates and 50/50. Music provided by In Tune DJ. Ticket includes food, draft beer, boxed wine, and soda. Proceeds benefit the Moose Club.
On Monday evening, October 21, the Mayfield Historical Society will host David Brooks, Education Director at Schoharie Crossing State Historic Site, as he presents “15 Miles on the Sacandaga Canal?” at the Mayfield Presbyterian Church. Mr. Brooks will discuss the construction and success of the Erie Canal and the subsequent “canal craze” that sparked the idea of a Great Sacandaga Canal. Discover the area’s efforts to expand their commercial reach as they sought to draw raw goods and resources from the Sacandaga Valley and throughout the Adirondack Mountains down to the Mohawk Valley. The program is free of charge and open to all. Refreshments will be served.
Come and enjoy the colors of autumn and the many events Fulton County has to offer.
Call for Travel Guides and Specialty Maps!
1.800.676.3858
WALLEYE CHALLENGE GIVES BACK TO GREAT SACANDAGA LAKE
(l to r) Walleye Challenge Co-coordinator, Lou Stutzke of Fuel-N-Food, Gina DaBiere-Gibbs, Director of Tourism, and Great Sacandaga Lake Fisheries Federation (GSLFF) President, Randy Gardinier. Missing from photo: Walleye Challenge Co-coordinator, Hank “Beaver” Ross
Representatives of the Eleventh Annual Walleye Challenge Ice Fishing Tournament presented a $1,000 check, as well as $518 from a special raffle raised by event co-coordinator Lou Stutzke (Owner of Fuel-N-Food of Mayfield), to the Great Sacandaga Lake Fisheries Federation for fish stocking this fall. The Walleye Challenge this year was held on held on February 16 on the Great Sacandaga Lake. Director of Tourism, Gina DaBiere-Gibbs, presented the check to Randy Gardinier of the Great Sacandaga Lake Fisheries Federation at a recent ceremony at the Fulton Montgomery Regional Chamber of Commerce.
The tournament registered 1750 fishing enthusiasts with approximately 55% of the registered participants from outside of Fulton County representing ten states outside of New York: Connecticut, Florida, Maryland, Massachusetts, Minnesota, New Hampshire, New Jersey, North Carolina, Pennsylvania, and Virginia. The event has sold out in each of the eleven years it has been held.
The 2020 Walleye Ice Fishing Tournament is scheduled for Saturday, February 15, 2019.
Fall Foliage Report: October 9-15
I LOVE NY started the “New York Fall Foliage Report” on September 11 and will continue until the end of the foliage season, around the first or second week in November. Fulton County has its own “foliage spotters” to participate in this annual report.
Johnstown
Reporting station: Gloversville
Percent of trees predicted to have changed by the coming weekend: 70% in higher elevations, 50% in lower elevations
Brilliance: Average to Bright
Predominating colors: Yellow, orange with some greens and reds
Rating: Midpoint
Higher elevations are reaching peak this weekend while the lower elevations still have a lot of green. It is midpoint in the lower elevations with more leaves shedding every day. Over the next week to two weeks the foliage will likely reach peak.
Another fall weekend in Fulton County means another weekend full of activities. Registration is still open for the Bike Thru History weekend. In addition to various routes on a two-day fully supported event, there are non-rider options to participate. Friday evening will feature a social at the Holiday Inn with appetizers and a presentation by the Elizabeth Cady Stanton Hometown Association. Saturday features programming at Johnson Hall State Historic Site and the Fulton County Museum with dinner. Pre-registration is required and fees do apply.
On Saturday, the Mayfield Historical Society is hosting its Fall Family Fest and Cruise-In from 12 to 4pm. The Fall Family Fest will include tours of the Rice Homestead, weaving and spinning
Gloversville
demonstrations, face painting for the kids, produce and pumpkins for sale from Brower’s Farm, apple cider, cider donuts, and hot dogs with the locally iconic “Lee’s Famous Hot Dog Sauce” will be for sale. The descendants of Lee Goulet, owner of Lee’s Snack Bar in the village of Mayfield, donated Lee’s secret meat recipe to the Mayfield Historical Society as well as its snack bar signs which will be on display. The DVD “Harnessing Nature: Building the Great Sacandaga” will be available for sale.
Also on Saturday, from 12 to 6pm is the Gloversville Fall Fest at Trail Station Park. There will be pumpkin painting, free bounce houses, pony rides, petting zoo, face painting, potato sack races, three-legged races, hula hoop contest, giant yard games, music, vendors, and more.
The Paul Nigra Center for Creative Arts has a full calendar for October. Pre-registration is recommended for most activities. Classes for adults and children are offered and range from cooking classes to fall crafts to yoga.
Come and enjoy the colors of autumn and the many events Fulton County has to offer.
Call for Travel Guides and Specialty Maps!
1.800.676.3858
Fall Foliage Report: October 2 – 8
I LOVE NY started the “New York Fall Foliage Report” on September 11 and will continue until the end of the foliage season, around the first or second week in November. Fulton County has its own “foliage spotters” to participate in this annual report.
Caroga Lake
Reporting station: Caroga Lake and Gloversville
Percent of trees predicted to have changed by the coming weekend: 60% in higher elevations, 40% in lower elevations
Brilliance: Average to Bright
Predominating colors: Yellow, orange with some greens and reds
Rating: Midpoint
Each week there is less green and more yellow, orange, and red appearing. In higher elevations, like Caroga Lake, midpoint to near peak in certain spots is occurring. With rain over the past week, trees that changed early are already losing their leaves.
Apples at Rogers Family Orchards
While checking out the near peak leaves in Caroga Lake this weekend, be sure to visit the Caroga Lake Volleyball Club Craft Fair at the Wheelerville School. The craft fair runs from 2pm-7pm. Additionally, a Roast Beef Dinner sponsored by the North Bush United Methodist Church will be held from 3pm-7pm.
It’s a great time to stock up on fall harvest decorations like pumpkins and gourds or go apple picking. The Gloversville and Johnstown Farmers Markets will be ending soon for the season. Take a harvest tour today!
Come and enjoy the colors of autumn and the many events Fulton County has to offer.
Call for Travel Guides and Specialty Maps!
1.800.676.3858
Fall Foliage Report: September 25-October 1
I LOVE NY started the “New York Fall Foliage Report” on September 11 and will continue until the end of the foliage season, around the first or second week in November. Fulton County has its own “foliage spotters” to participate in this annual report.
Johnstown
Reporting station: Caroga Lake and Gloversville
Percent of trees predicted to have changed by the coming weekend: 40% in higher elevations, 20% in lower elevations
Brilliance: Average to Bright
Predominating colors: Green with a lot of yellow and some orange and red
Rating: Beginning moving to midpoint in the higher elevations
Green is still predominant in the lower elevations with more yellow, orange, and red appearing each week. In higher elevations, like Caroga Lake, midpoint of the change is fast approaching.
Fun family fall events continue throughout the upcoming week. Saturday is Bacon Jam in Gloversville. This bacon and music festival in the heart of downtown will feature food vendors with bacon-centric creations, a beer garden and live music.
The annual Fulton County’s Day at the Farm agricultural festival is on Sunday. Come out and support our agricultural community at Rogers Family Orchard, west of Johnstown. Everyone receives a complimentary ice cream cone and a chance to climb the hay mountain. Horse and tractor drawn wagon rides are always a favorite. Festival food will be available from vendors. Parking and entrance to the grounds are free.
The Johnstown Historical Society is hosting events on October 1 and 2. Tuesday features An Evening in the Colonial Cemetery, a guided ghost walk through the Colonial Cemetery on Green Street, Johnstown. Wednesday is An Evening of 18th Century Merriment at the Burk Inn with hot chocolate by VanWyckes’ Chocolate Haus and music by Liasons Plaisantes.
Come and enjoy the colors of autumn and the many events Fulton County has to offer.
Call for Travel Guides and Specialty Maps!
1.800.676.3858